Today, on April 18th, Transformers fans have a truly out-of-this-world event to witness! Paramount Pictures is premiering the trailer for their upcoming animated film, Transformers One, in a unique and innovative way – by launching it into space!
At one point 50,000 ft up with 28 minutes to go a jumbo jet could be heard passing. Then Chris and Brian appear announcing the height it has reached.
While the exact details haven’t been revealed, the Transformers One trailer launch likely involved a combination of high-altitude balloon technology and remote-controlled features. The balloon itself would be a massive helium-filled contraption, capable of reaching the targeted 125,000 feet.
As the trailer starts viewers comment “it’s cartoon lol” “I thought this was live-action” “WhatAnimated!!!” “Disappointed”
The excitement starts at 6am PT (9am ET) with a live-streamed countdown. You can tune in on the official Transformers Movie social media accounts and Paramount’s YouTube channel to watch as the trailer embarks on its journey. After reaching its peak altitude of 125,000 feet above Earth, the trailer will be unveiled, along with a special introduction pre-recorded by Chris Hemsworth and Brian Tyree Henry, the voices of Optimus Prime and Megatron respectively.
This creative trailer launch is a fitting tribute to the film’s premise, which serves as an origin story for the Transformers franchise set on their home planet of Cybertron. With Chris Hemsworth and Brian Tyree Henry leading the voice cast, alongside other Hollywood heavyweights like Scarlett Johansson, Keegan-Michael Key, and Jon Hamm, Transformers One is generating a lot of buzz.
So, if you’re a Transformers enthusiast or simply curious about this out-of-the-box marketing stunt, be sure to set your alarms for the trailer premiere today!